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A girl Teddy bear with a star on her collar? Sounds familiar … And indeed it is: our new star Teddy bear Stina is the natural successor to the white Stella. For her journey this Christmas, she has chosen a warm woolly bear fur and her soles and paws are protected by real cork. Printed in gold, they match her nose, her star pendant, her “Button in Ear” – after all, Stina is worth her weight in gold.
All animals and Teddy bears at Steiff are very pleased to receive the extraordinary distinction of the white ear tag with red writing because these are produced in a limited edition. This means that only a limited number is available and some are available only in certain countries.
When we say “For children only the best will do”, they are not just empty words but rather a guiding principle that has been followed for generations: Children are our present and our future. All cuddly toys that we produce and sell must therefore do more than justice to the absolute highest of standards in terms of quality, safety, processing and material attributes. We place this benchmark above all of the prescribed international checks and tests. The Steiff purity standard is a permanent fixture of Steiff's corporate philosophy and a foundation of the trust that customers place in us, and one that grows year upon year: This is marked by the Steiff seal.