Let us enchant you

The World of Steiff.

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Creative collaboration

Steiff & Disney

The Disney Company celebrates "100 Years of Wonder" - learn more about our long-standing cooperation.

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Steiff Museum

A great destination for young and old.

Discover an extraordinary excursion destination full of surprises, experiences and emotions.

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A legendary invention

The story of the Teddy Bear

The History of the Teddy
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To bear a helping hand

Steiff Charity 2022

Learn more about the Steiff Charity auction and the unique Charity Teddy bears.

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Steiff the brand

A new logo, a new era

We bring together what has long belonged together inseparably. The Teddy bear head with the "Button in Ear" is now visible in our logo.

Discover our new logo!
Freedom is believing in yourself.
Margarete Steiff
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Ben & Mila

Discover fascinating topics with Ben & Mila

Ben and Mila are telling what the children can expect here and there are already the first bearish craft ideas.

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Sustainability

Our commitment to nature and environment

If Richard Steiff invented the teddy bear today, many things would be different ...

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Cuddly Toys

With us you experience lots of adventures.

Whether in the baby bed, kindergarten, on a walk or on holiday, the little cuddly friend is always with you.

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